Choose Dashboard Target

Uploads are stored under the selected dashboard only.

How recurring uploads are handled

Weekly and monthly report files can overlap in dates without inflating your totals.

Replacement logic

DashMetric replaces older rows for the same report type, same dashboard, and overlapping date range.

Audit trail lives in Changelog

Use the Changelog page to review imported ranges, row counts, and overlap replacements by upload date and report type.

No double counting

A monthly Campaign report uploaded later will replace overlapping Campaign rows from earlier weekly Campaign uploads.

Different report types stay separate

Campaign, Search term, Orders, Payments, and other report types are isolated from each other.

Summary reports need a selected period

For reports like Sales and Traffic by ASIN or Child Item, choose the report start and end dates during upload so DashMetric knows the exact coverage window.

Amazon Ads Console Reports

Use the matching export from Amazon so the normalizer can map the file correctly.

Sponsored Products

  • Search term: CSV/XLSX upload
  • Targeting: CSV/XLSX upload
  • Campaign: CSV/XLSX upload
  • Budget: CSV/XLSX upload
  • Placement: CSV/XLSX upload
  • Audience: CSV/XLSX upload
  • Advertised product: CSV/XLSX upload
  • Purchased product: CSV/XLSX upload
  • Performance over time: CSV/XLSX upload
  • Search term impression share: CSV/XLSX upload
  • Gross and invalid traffic: CSV/XLSX upload

Sponsored Brands

  • Keyword: CSV/XLSX upload
  • Keyword placement: CSV/XLSX upload
  • Campaign: CSV/XLSX upload
  • Campaign placement: CSV/XLSX upload
  • Search term: CSV/XLSX upload
  • Search term impression share: CSV/XLSX upload
  • Category benchmark: CSV/XLSX upload
  • Attributed purchases: CSV/XLSX upload
  • Gross and invalid traffic: CSV/XLSX upload

Sponsored Display

  • Campaign: CSV/XLSX upload
  • Targeting: CSV/XLSX upload
  • Advertised product: CSV/XLSX upload
  • Purchased product: CSV/XLSX upload
  • Matched target: CSV/XLSX upload
  • Gross and invalid traffic: CSV/XLSX upload
  • Pricing transparency: CSV/XLSX upload

Amazon Seller Central Reports

Use the matching export from Amazon so the normalizer can map the file correctly.

Orders

  • All Orders Report: TXT/CSV upload
  • Order Report: TXT/CSV upload

Business Reports

  • Sales and Traffic by Date: CSV/XLSX upload
  • Sales and Traffic by ASIN: CSV/XLSX upload
  • Sales and Traffic by Child Item: CSV/XLSX upload

Payments

  • Date Range Payments Report: TXT/CSV upload

Inventory

  • Inventory Ledger Report: TXT/CSV upload

Upload Into Overview

Report options below reflect the current report types from your screenshots.

Amazon Ads Console Reports

Upload each export into its matching section so DashMetric can map it reliably.

Sponsored Products

Sponsored Products

Search term

CSV / XLSX

Search query performance for Sponsored Products.

Mapped as: search-term

Granularity: daily-granular

Source: Amazon Ads Report Center

Sponsored Products

Targeting

CSV / XLSX

Keyword and product targeting performance for Sponsored Products.

Mapped as: targeting

Granularity: daily-granular

Source: Amazon Ads Report Center

Sponsored Products

Campaign

CSV / XLSX

Daily campaign-level spend, sales, orders, clicks, impressions, and ACoS.

Mapped as: ad-campaign

Granularity: daily-granular

Source: Amazon Ads Report Center

Sponsored Products

Budget

CSV / XLSX

Budget pacing and spend coverage reporting for Sponsored Products.

Mapped as: budget

Granularity: period-summary

Source: Amazon Ads Report Center

Sponsored Products

Placement

CSV / XLSX

Placement performance splits such as top of search and product pages.

Mapped as: placement

Granularity: period-summary

Source: Amazon Ads Report Center

Sponsored Products

Audience

CSV / XLSX

Audience segmentation and response metrics for Sponsored Products.

Mapped as: audience

Granularity: period-summary

Source: Amazon Ads Report Center

Sponsored Products

Advertised product

CSV / XLSX

Performance by advertised ASIN and SKU for promoted products.

Mapped as: advertised-product

Granularity: period-summary

Source: Amazon Ads Report Center

Sponsored Products

Purchased product

CSV / XLSX

Shows which ASINs were purchased after ad clicks.

Mapped as: purchased-product

Granularity: period-summary

Source: Amazon Ads Report Center

Sponsored Products

Performance over time

CSV / XLSX

Time-series performance report for trend analysis.

Mapped as: time-series

Granularity: daily-granular

Source: Amazon Ads Report Center

Sponsored Products

Search term impression share

CSV / XLSX

Share and rank of impressions by search term.

Mapped as: search-term-impression-share

Granularity: period-summary

Source: Amazon Ads Report Center

Sponsored Products

Gross and invalid traffic

CSV / XLSX

Traffic quality reporting including gross and invalid traffic metrics.

Mapped as: traffic-quality

Granularity: period-summary

Source: Amazon Ads Report Center

Sponsored Brands

Sponsored Brands

Keyword

CSV / XLSX

Keyword performance with clicks, spend, sales, and attributed metrics.

Mapped as: keyword

Granularity: daily-granular

Source: Amazon Ads Report Center

Sponsored Brands

Keyword placement

CSV / XLSX

Placement-level performance for Sponsored Brands keywords.

Mapped as: keyword-placement

Granularity: period-summary

Source: Amazon Ads Report Center

Sponsored Brands

Campaign

CSV / XLSX

Campaign-level performance for Sponsored Brands.

Mapped as: ad-campaign

Granularity: daily-granular

Source: Amazon Ads Report Center

Sponsored Brands

Campaign placement

CSV / XLSX

Campaign placement performance splits for Sponsored Brands.

Mapped as: campaign-placement

Granularity: period-summary

Source: Amazon Ads Report Center

Sponsored Brands

Search term

CSV / XLSX

Shopper query performance for Sponsored Brands.

Mapped as: search-term

Granularity: daily-granular

Source: Amazon Ads Report Center

Sponsored Brands

Search term impression share

CSV / XLSX

Impression share by search term for Sponsored Brands.

Mapped as: search-term-impression-share

Granularity: period-summary

Source: Amazon Ads Report Center

Sponsored Brands

Category benchmark

CSV / XLSX

Benchmark reporting against category-level norms.

Mapped as: category-benchmark

Granularity: period-summary

Source: Amazon Ads Report Center

Sponsored Brands

Attributed purchases

CSV / XLSX

Attributed purchase outcomes for Sponsored Brands.

Mapped as: attributed-purchases

Granularity: period-summary

Source: Amazon Ads Report Center

Sponsored Brands

Gross and invalid traffic

CSV / XLSX

Traffic quality reporting for Sponsored Brands.

Mapped as: traffic-quality

Granularity: period-summary

Source: Amazon Ads Report Center

Sponsored Display

Sponsored Display

Campaign

CSV / XLSX

Campaign-level reporting for Sponsored Display spend and sales.

Mapped as: ad-campaign

Granularity: daily-granular

Source: Amazon Ads Report Center

Sponsored Display

Targeting

CSV / XLSX

Audience or product targeting performance details.

Mapped as: targeting

Granularity: daily-granular

Source: Amazon Ads Report Center

Sponsored Display

Advertised product

CSV / XLSX

Promoted SKU and ASIN performance for Sponsored Display.

Mapped as: advertised-product

Granularity: period-summary

Source: Amazon Ads Report Center

Sponsored Display

Purchased product

CSV / XLSX

Attributed purchased product detail after Sponsored Display interactions.

Mapped as: purchased-product

Granularity: period-summary

Source: Amazon Ads Report Center

Sponsored Display

Matched target

CSV / XLSX

Matched audience or target insights for Sponsored Display reporting.

Mapped as: matched-target

Granularity: period-summary

Source: Amazon Ads Report Center

Sponsored Display

Gross and invalid traffic

CSV / XLSX

Traffic quality reporting for Sponsored Display.

Mapped as: traffic-quality

Granularity: period-summary

Source: Amazon Ads Report Center

Sponsored Display

Pricing transparency

CSV / XLSX

Pricing transparency reporting for Sponsored Display.

Mapped as: pricing-transparency

Granularity: period-summary

Source: Amazon Ads Report Center

Amazon Seller Central Reports

Upload each export into its matching section so DashMetric can map it reliably.

Orders

Orders

All Orders Report

TXT / CSV

Order-level exports for order dates, status, sales totals, and fulfillment details.

Mapped as: order

Granularity: daily-granular

Source: Amazon Seller Central orders report family

Orders

Order Report

TXT / CSV

Standard order exports used for seller-fulfilled and operational reconciliation.

Mapped as: order

Granularity: daily-granular

Source: Amazon Seller Central orders report family

Business Reports

Business Reports

Sales and Traffic by Date

CSV / XLSX

Daily sales, sessions, unit session percentage, and ordered product metrics.

Mapped as: business-report

Granularity: daily-granular

Source: Amazon Seller Central business reports

Business Reports

Sales and Traffic by ASIN

CSV / XLSX

ASIN-level traffic and conversion metrics for product performance analysis.

Mapped as: business-report

Granularity: period-summary

Source: Amazon Seller Central business reports

Business Reports

Sales and Traffic by Child Item

CSV / XLSX

Child ASIN and SKU performance for catalog-level analysis.

Mapped as: business-report

Granularity: period-summary

Source: Amazon Seller Central business reports

Payments

Payments

Date Range Payments Report

TXT / CSV

Settlement-related account charges, fees, reserves, and disbursement detail.

Mapped as: payments

Granularity: period-summary

Source: Amazon Seller Central Payments Reports Repository

Inventory

Inventory

Inventory Ledger Report

TXT / CSV

Inventory movement, event, and balance detail useful for FBA reconciliation.

Mapped as: inventory-ledger

Granularity: daily-granular

Source: Amazon Seller Central inventory ledger report